01.09.2020: Currently, research on reputation risk management is fragmented and the transfer of academic findings into practice is challenging. With this new research study, Prof. Dr. Peter Maas and his team lay the foundation for the consolidation of extant research and further-more brings together academic enquiry and business practice through expert interviews. By conceptualizing and proposing definitions for reputation risk and related phenomena, this study provides a robust basis for future research projects which target the empirical solidification of extant hypotheses or contribute to the development of reputation risk management frameworks. The study was co-funded by the Funk Foundation in Hamburg.